On her death in 1975, Madame Yevonde left all her remaining negatives, prints, records and copyright, as well as the goodwill in her business to her assistant Ann Forshaw, on whose untimely death in 1986 the entire collection passed to it's present owner, Lawrence N. Hole.

Having taken stock of the situation - quite literally, since the collection included over 3,000 sets of the original 1930's VIVEX tri-colour separation plates and more than twice that number of b/w images on plate and film - the new owner decided to set up the Yevonde Portrait Archive as a vehicle for administering the entire collection and promoting the work, in order to re-establish the artist's reputation as one of the world's foremost pioneering photographers.

As a first step, the decision was taken to exhibit the work as widely as possible, both in England and abroad, in order to re-awaken public awareness of the work and, more particularly, to introduce it to younger generations as yet unaware of Madame Yevonde's achievements.

This necessitated the reprinting of a sizable body of old and new work, since the number of prints in the archive at that time was quite insufficient for anything other than a very limited exhibition. Over the intervening years, no fewer than 75 colour images, and roughly the same number of b/w ones, have been added to the body of work available for exhibitions, as well as for sale.

Recognizing the growing interest in fine art photography among collectors, the Yevonde Portrait Archive decided in 1995 to produce two limited edition folios of Madame Yevonde's best known work, the series of portraits of society ladies dressed in classical costume, now universally known as 'The Goddesses'. Each folio contains ten images printed on the finest quality watercolour paper using a pigment transfer process, and comes in a beautiful silk-covered, velvet-lined presentation case. The prints are fully archival, and the edition size - limited to 30 plus 5 sets of artist's proofs - ensures their exclusivity. These folios are very desirable objects in their own right, and highly collectable.

Having so far been responsible, directly or indirectly, for more than forty exhibitions of Madame Yevonde's work in England, and a dozen more on the Continent of Europe, as well as a 2-year tour of six countries in South America, which is now being extended to cover a number of European countries, the Yevonde Portrait Archive is now turning its attention to the United States. Two exhibitions are already scheduled to take place in commercial galleries over the coming months, while a number of major museums and other institutions have also expressed great interest in the work. There is therefore every confidence that a major tour of American cities will follow in the near future, affording the American public their first real glimpse of the work of this great pioneering photographer.

Contact: [Tel/Fax] 01962 712316 [e] lnh@madameyevonde.com